Studio 31A

Studio 31A

Studio Notes for December 16, 2011

Allen Fuller - Thursday, December 15, 2011

A little over one week until Christmas, so this Friday's post will be a mashup of notes on articles that you might find interesting... 

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Using Twitter for Customer Outreach

Ally Parsons - Tuesday, November 30, 2010

Twitter is a great way to handle customer service because it allows you to interact with customers and address their concerns directly. An issue some companies may have is that all of this interaction is done for the world to see. If your business deals with confidential customer information, it may be a struggle for you to figure out how to address customer concerns on such a public forum.  

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Notes on digital tools and strategies for PR professionals and others looking for better ways to reach and motiviate audiences.


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