You've put in the time and the money to create a well designed and user friendly website for your business. Now, how will you get people to notice it? You must get involved and get your brand out there for people to see. Your online branding does not stop once your website is created. 

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It may be easier than you think to understand your consumers when it comes to their Facebook behavior. For example, how many times have you revisited a site after you "Liked" the page? Chances are, you never went back. This could be the case for most of your Facebook page fans. In fact, a Facebook fan page consultancy found that 99.5% of your fans never come back to your page. They get information from your fan page via their newsfeed. So this means that if you are able to get visitors to your fan page, but you can't get them to "Like" your page, they will more than likely never receive information from you on Facebook.  

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When first starting a business it's important to know how to legally structure it. Are you forming an LLC? S-Corp? What about a C-Corp? No matter what your business venture is, it's important to know the differences in order to avoid the legal backlash. All the legal jargon can get a little overwhelming so here are a few guidelines to structure your business courtesy of Mashable.com.  

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