A little over one week until Christmas, so this Friday's post will be a mashup of notes on articles that you might find interesting...
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Studio 31A
Studio 31A
Studio Notes for December 16, 2011
Allen Fuller - Thursday, December 15, 2011
Measuring ROI of Social Media...The Right Way
Ally Parsons - Thursday, November 18, 2010
The main reason business owners get involved in social media in the first place is to help build their business. So at what point should business owners start to measure their return on investment in social media? Before you can answer that question, you need to understand what it is you are actually investing as a business owner.
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